ABOUT HUBLOG

After many years of experience working with world-class companies and customers, our team at HuBLOG decided to establish ourselves as a leading provider of best-in-class management consulting services. We specialize in transformation solutions, utilizing our unique 'run to target' methodology to achieve optimal results that align with your specific needs and expectations.

Unlike other consulting firms that often leave you with high-level plans, Hublog goes the extra mile.

“We help you implement and operationalize those strategies, ensuring real-world success.”

Our center of excellence, led by seasoned industry, process, and subject-matter experts, conducts a comprehensive assessment of your current situation and business priorities. We then develop robust strategies that are adaptable to changing market needs.

Our consulting engagements are led by experienced professionals across various industries, processes, and specific areas of expertise. They are supported by world-class infrastructure, a vast knowledge base of best practices, a global network of leadership connections, and unparalleled intelligence on industry categories, commodities, and markets.

We don't stop at recommendations. We follow through by implementing solutions using managed services or technology, staying with you until you maximize your potential gains.

Our consulting services empower you to chart and implement a clear roadmap for change. Whether you need to assess your current state, identify gaps, find the perfect solution, or execute and realize tangible bottom-line results, we are here to guide and support you every step of the way.

At the core of our approach lies the transfer of knowledge and experience. We equip your team with the necessary skills and expertise to ensure lasting success and continued growth.

‘‘At Hublog, we strongly believe in Joint Value Creation, collaborating closely with clients to ensure every step of the process delivers tangible benefits for both parties.’’

Intelligent, Scalable & Empowering Solutions: Supercharged by Best in Class Team Members

Hublogs’s unified approach to solutions delivery — integrating strategy, action plan  and performans tracking — helps clients achieve their strategic, operational and financial objectives.

We’ve built a unified framework of integrated revenue creation , sourcing, talent management,  procurement, spend management and end-to-end supply chain capabilities, unrivaled in its depth and scope, supporting our customers and their needs now, and as they evolve.

STRATEGY

At Hublog, we're redefining what organizations can accomplish with our fresh thinking and innovative strategies. As trusted advisors to top global enterprises, we help them achieve their strategic, operational, and financial goals. With our corporate and private equity background, we help organizati...

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SUPPLY CHAIN MANAGEMENT

In the face of constant disruption, Hublog helps leading companies build resilient and agile supply chains for sustainable growth. We combine deep consulting expertise with cutting-edge technology know how to deliver unbiased solutions and unmatched capabilities.We will never walk you alo...

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COMMERCIAL GROWTH MANAGEMENT

As a seasoned commercial consultancy team, we unlock transformative growth and profitability for your organization which could be at corporate of start-up/scale-up state. We specialize in core areas of sales, marketing, franchise operations, customer experience, and product management, meticulously...

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PEOPLE / PERFORMANCE MANAGEMENT

At Hublog, we understand that your people are your most valuable asset. That's why we offer tailored HR consulting solutions designed to enhance performance, engagement, and overall organizational well-being. Our experienced team expertly navigates complex people managemen...

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WHY HUBLOG

Leading International and Local enterprises across more than 10 industries count on Hublog to solve their most pressing business challenges and achieve ambitious goals. Logical thinking, innovative products, unrivaled domain and subject expertise, and smart, passionate people — this is how Hublog creates and delivers unified business solutions of unprecedented scale, power and effectiveness.

Hublog is a technology expert and one of the industry’s leading sales, procurement and supply chain software implementation partner. Our experts have big scale past real life experience in all possible technology transformation projects. We do not advise on change management actions, if we did not experienced in real life.
The customer is the boss! Customer centricity is at the heart of Hublog’s business strategy and culture. Our solutions don’t shoehorn our agenda and are instead crafted to the unique strategic, operational and financial requirements of our clients. We are agile in response to market trends, business and economic conditions, and our clients’ evolving business requirements.
Hublog serves customers in every major industry and sector, in nearly every major market on the planet, bringing together deep vertical expertise earned across +20 years of complex global engagements. We have helped and worked for of Fortune 500 and Global 2000 enterprises operate more competitively and more profitably, devising and deploying tech-savvy sales, procurement and supply chain strategies that deliver extraordinary results on a sustainable basis. We played active roles in Merger and Acquisitions as team members and as leader of the transactions. We actively work in IPO processes and experienced best in class exits. Our people come from top universities and leading companies across the globe. They continually build and enhance their subject matter, domain, technical and process expertise through some of the most challenging world-class engagements undertaken anywhere.
Hublog gets results. This plain, simple fact has propelled our rapid growth. Because we deliver on our commitments, we’ve earned the trust of an extraordinary roster of some of the most successful and innovative companies — best-in-class global market leaders in many categories. Our work impacts our clients’ businesses in the most fundamental ways — cost savings, increased profitability, improved productivity and business agility, streamlined operations, greater capital availability for R&D, retooling and market development, merger & acquisition, increased competitiveness and enhanced business value, among others.
We understand the ground game industry by industry and bring together people of immense talent and accomplishment into one dedicated team. So, you get local insight on a global basis.
Our Team
INDUSTRIES
  • All
  • Quick Service Restaurant
  • Food&Beverage
  • Automative Spareparts
  • Delivery
  • E-com&Retail
  • Infra Structure&Super Structure
  • FMCG
  • Technology
Product

DOMNIO'S

Business Need

IPO process
Growth Support
Supply Network Design
Organisational Assesment & Re-Design
Corporate Strategy Design

Solution/Result

Actively worked in IPO process
4 green field plant implementation in Turkey Russia
IPO Exit
Growth of Supply Chain from 140 stores to 700 stores
Store Architectural Concept Creation
Redesign of the whole Organisations
Blue Ocean Corporate Strategy Creation
SC Purchasing Group Director Replacement
SC Planning &Operations Group Manager Replacement
Warehouse Manager Gebze Replacement

Product

TAVUK DÜNYASI

Business Need

Supply Network Diagnostic
End to End Loss Analysis in SC
ERP&WMS current assessment
Supply Chain ( SC) Organisational Assessment
S&OP assessment
SC ERP and Store Order Management Assessment

Solution/Result

Implementation of the new S&OP System
SC future Re-design& Current Loss definition
Should Cost Calculation
Warehouse Design& Capacity increase
SC new Organisation Design & Hiring& Onboarding
SAP Conceptual design, test, go live for SC
WMS Conceptual design, test, go live for SC
Store Order Management

Product

Gloria Jeans Coffee

Business Need

Supply Network Operation Assessment
End to end loss analysis
ERP&WMS assessment
SC organisational assessment
S&OP assessment
Executive organisational assessment
OGSM setting
Balanced scorecard setting
Budget tool creation
Corporate Governance Tool Creation

Solution/Result

Implementation of the new S&OP System
SC future re-design¤t loss definition
Warehouse design&capacity increase
SC new organisation chart&hiring&onbording
ERP Conceptual design
WMS Conceptual design
Store order management
CFO replacement&onboarding
%DD LFL Sales increase
%DD logistics cost optimisation

Product

Ebebek

Business Need

Organisation Assessment&Re-design
P&L system management
End to end loss analysis
SC organisational assessment
S&OP assessment
Executive&organisational assessment
OGSM setting
Balanced scorecard setting
Budget tool creation
Manufacturing centre re-design

Solution/Result

Full department based P&L management
DD times increased production capacity in new GOSB
Budget management
Preparation for M&A deals

Product

Sendeo

Business Need

Greenfield Company Creation
Team Building
Franchisee Structure
Integration to Aygaz System
OGSM
Brand Building
Customer Engagement
Digital Product Creation
Tech to Market strategy

Solution/Result

From 5-2000 people within 2,5 years
Opening 23 operation facilities
Setting up 9 regional offices
Recruiting 500 franchises
Partnering with more than 5.000 customers
Creating new digital products for customers and couriers

Product

MNG

Business Need

OGSM Creation
Executive Team Building
Franchisee System
Go to Market Strategy
Area Management Structure
Pricing Strategy
Marketing Strategy

Solution/Result

Zero-based sales targeting, forecasting and tracking tool created
Real-time reporting system
New-to-market franchise model
Dynamic and cost-based pricing strategy (bi-annual vs annual)
P&L system Creation
New campaign focusing on SMEs which is more profitable
Created a brand new loyalty programme
New value added services such as selling cargo packages as media tools

Product

Hepsiburada

Business Need

Operation organisation Assessment & Re-design
KPI and Performance Management
Cost Management
OGSM setting
Budget Tool creation
Customer Service Improvement
Call Center Management and In housing

Solution/Result

DD times volume growth in 5yrs period
Hepsijet Start-up and Scale-Up
NPS (net Promoter Score) increase from -DDs to +70s
Cost Optimisation and Significant improvement
Capacity Increase
November Black Friday Campaign Management
Performance trackers implemented
Robust organisation established

Product

eLogo

Business Need

Constitution of web based e-invoicing services governed by Ministry Of Finance for tens of thousands of SMEs and micro SMEs

Solution/Result

Created %60+ EBITDA cash cow cloud business
Conversion of revenue more to recurring (i.e. from %25 to %87 in 3 years)
Acquired customers 8.2 times more than before in 2,5 years where market growth was just 3.2 for the same period
Established cloud based prepaid money collection system 'LogoCoin', which helped manging revenue and money collection from 20.000+ customers with no latency without any dedicated staff
Founded a FinTech company 'FigoPara' with one of the biggest competitors to facilitate financial services bridging for both parties' clients to enhance revenue more to recurring non-IT transaction based services
Exit (Partial sales of company shares to a bigger strategic player which is Logo Yazilim)

Product

Polonez

Business Need

Organisational Assesment &Re-design
Supply network operation assessment
End to end loss analysis
ERP&WMS assessment
SC organisational assessment
S&OP assessment
Executive& Mid Level Organisational assessment
OGSM setting
Balanced scorecard setting
Budget tool creation
Corporate Governance Tool Creation
Preparation for M&A

Solution/Result

%167 revenue increase in 24 months
%238 EBIDTA increase in 24 months
Market share increase from %2,2-%7,5 in NA
31,5M USD %77 M&A exit
Implementation of the new S&OP System
SC future re-design¤t loss definition
Warehouse design&capacity increase
SC new organisation chart&hiring&onbording
Logo Conceptual design, test, go live for SC
Warehouse 3PL outsourcing
CFO replacement&onboarding
CPO replacement &Onboarding

Product

Gilette

Business Need

Gillette Turkey Acquisition
Supply Chain Integration
Organisational Assessment
Gillette Berlin Supply Network Organisational Assessment
Supply Chain Redesign

Solution/Result

Erp Integration Gillet turkey
Erp integration Gillette Berlin
Berlin Organisational Assessment & Redesign
EMEA Integrated Planning Structure redesign

Product

Evyap

Business Need

Operational Cost Management
Efficiency
Health, Safety and Environment
Logistical service issues
Poor Customer Service

Solution/Result

Lead company history's largest re-structuring
Improved efficiencies more than 25%
H&SE recordable incidents reduced to '0'
Logistics costs reduced and service improved
Organisational capability improved

Product

Maçkolik

Business Need

B2C platform generation on live scores to generate revenue

Solution/Result

Establishing B2B2C business model leveraging community of individuals, who is not paying for instant information for live scores, for a king of a digital advertisement and affiliate platform for e-sports and peripheral businesses
Created sustainable, high performance web and mobile platforms for millions of concurrent users
Exit (%100 sales of company shares to a bigger strategic player which is Perform Group UK, listed in London Exchange)

Product

Martaş

Business Need

E2E Supply Chain Evaluation & Analysis

Solution/Result

Supply Chain Organization Design & Development
ERP process optimisation
Stock&availibility optimisation
Demand planning process improvements
Warehouse process optimisation
Distribution Network optimisation
SC cost optimisation
SC performance tracking system implementation
SC new organisation chart&hiring&onbording

Product

Isbasi.Com

Business Need

Constitution of mobile based invoicing and basic ERP services willing to fulfill e-transformation of micro SMEs

Solution/Result

Created native mobile apps as a shell to existing legacy ERPs to initiate internal transformation within software vendor
Implemented same solution modified locally for India to penetrate into a much bigger market
Acquired tens of thousands of SMEs within 3 years timeframe from scratch

Product

Trendyol

Business Need

E2E Supply Chain Evaluation & Analysis

Solution/Result

Supply Chain Organization Design & Development
ERP process optimisation
Stock&availibility optimisation
Demand planning process improvements
Warehouse process optimisation
Distribution Network optimisation
SC cost optimisation
SC performance tracking system implementation
SC new organisation chart&hiring&onbording

Product

Laktaris

Business Need

Supply Chain strategy&process assessment

Solution/Result

Distributor order management
Supply Chain Masterplan preparation
Transportation cost tracking&optimisation system

Product

Modula

Business Need

Supply Chain Re- design
ERP selection

Solution/Result

Supply Chain Organization Design
SC process mapping and procedures
Comparison of ERP candidates&needs

Product

Pak Yatırım

Business Need

Objectives Goals Strategies Measures Setting
Corporate Governance system upgrade
Venture Capital-M&A consultancy

Solution/Result

Our partner has been appointed to Executive commitee
Complition of GCS system
Investment in 4 start-ups

Product

Reckitt

Business Need

Poor Customer Service leading to customer complaints
Logistics capability limited
Net working capital issues
Organisational Incapability
Lack of regional supply chain organisation

Solution/Result

OTIF service improvement to >98%
NWC reduced over 30%
Regional logistics tenders executed, new providers introduced
Synergies across markets and subsidiaries captured
Cost dropped by over 20%
Employee number in ops team optimized

Product

Provision

Business Need

Strategy creation
Softpos go-to-market strategy
Budget tool
IFRS based P&L system
Accounting improvements

Solution/Result

Objectives Goals Strategy Measures system creation
As a service solution and propay company establishment
ERP based budget implementation
waterfall IFRS solution
Accounting outsourcing to one of big 4

Product

Restar-Hotomobil

Business Need

Organisation Assessment &Re-design
P&L system management
End to end loss analysis
SC organisational assessment
S&OP assessment
Executive&organisational assessment
OGSM setting
Balanced scorecard setting
Budget tool creation
Manufacturing centre re-design

Solution/Result

Full department based P&L management
10 times increased production capacity in new GOSB
Budget management
Preparation for M&A deals

Product

Slimstock

Business Need

Supply Chain inventory&service optimisation

Solution/Result

Slimstock implementation
Ebebek
Martaş
Slimstock team mentoring

Product

SAP/ERP

Solution/Result

SAP implementation: Tavuk Dünyası, E-bebek, Gilette-P&G sap integration (Berlin), Wella-P&G sap integration (Berlin), Gillette Turkey Sap integration, Domino's Sap Intagration
Logo Implementation: Polonez
Netsis Improvement: GJC, Fümeci
POS &Inventory tool improvement: GJC
Logo&SAP transition: Domino's
Canias transition: İtimat, Ereks
ERD WMS implementation: Kimpaz
ERP selection result: Modula

Product

Logo Ventures

Business Need

Establishing first version of a Corporate Venture Capital with external partners and investors on behalf of Logo Yazilim

Solution/Result

Established a local Venture Capital with a capital of 3 mio USD
Invested in two AI companies (Vispera.co) and (v-count.com) both founded in Turkey and exporting its services to multinational clients worldwide

Product

P&G

Business Need

Distributor management
Optimal network design
Key account management
Category management
Joint business planning
Value creation
Top management and board relations
Digital channel creation
Sales team recruitment and training

Solution/Result

Highest ever results in key account (Migros and Metro)
Great collaboration and profit results in distributors
Head&Shoulders brand entrance to Turkey
Online bakkal sales platform creation to optimize costs
Winning European award for organizational efforts for hiring and training
Managed European distributor channel

Product

İTİMAT

Business Need

Organisation Assesment &Re-design
Supply network operation assessment
End to end loss analysis
ERP&WMS assessment
SC organisational assessment
Executive&organisational assessment
OGSM setting
Budget tool creation

Solution/Result

Store Manager Bonus system creation LFL %DD volume increase
Transportation cost reduction %DD
SC future re-design¤t loss definition
Warehouse design&capacity increase
SC new organisation chart&hiring&onbording
ERP Conceptual design, test, go live for SC
Store order management

Product

Coretech & Diva Retail SaaS

Business Need

Productization of IT Services
Converting project based one-time consultancy & IT services revenue to a recurrring revenue model
Need to diversify geography of clients and revenue
Identifying target revenue of services based on actual atomic cost items

Solution/Result

Revenue generation based on SaaS (Software As A Service) model
Multi-lingual, multi-timezone, multi-cultural web based software delivered over internet globally
Pivoting a service delivery company to a web based product company
Delivering IT services to more than 60+ countries
Implementation of Activity Based Costing
Transforming software development know how to Cloud Based Service Delivery
Exit (%100 sales of company shares to a bigger strategic player which is Logo Yazilim)

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